Why does james bond always drive those aston martin cars?
- Anonymous2 months ago
Car manufacturers get free advertising and Aston Martin is a British car. So leaking oil was not a Needed special modification to the car...nor the smoke screen is standard equipment.
. Besides it is a sports car, so it has to carry a s2s missile launcher and Miss Moneypenny did like the Stick shift.
- ?Lv 72 months ago
He drove a Bentley in the books.
- Anonymous2 months ago
Not always . . . . was it Man With the Golden Gun where everyone in Japan had Ramblers (of all things). Then there was the amphibious Lotus. Then we had a run of BMW's. "Product placement" in movies and tv shows is SOLD......everything from cereal to soda pop to watches to liquor brands, sneakers, etc.etc pay to have their products shown. But - I assume that a small company such as Aston Martin cannot afford to pay for using their cars or supply for free the number of vehicles needed in one movie** . . . but an Aston is authentic and what the public wants to see. I wonder what the next Bond will drive?
** saw an interview with an Aston-Martin exec when one of the Daniel Craig movies was released - it required 5 cars: one for close-ups of all the gadgets . . . one a "glamour" model built to Aston standards . . . and 3 to abuse, bash, flip, blow-up and drown. Let's assume that the ones destroyed weren't built to retail customer standards! Let's hope that computerized special effects will reduce the number of great cars that need to be trashed !!
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- Fred3663Lv 72 months ago
Because a hand built Aston Martin is part of the007 lifestyle,
- RobertLv 72 months ago
To get babes. Test audiences frowned upon log legged beauties getting into his Chevy Caprice when he pulled up to the casino door. So they reshot with an Aston Martin.
- RobsteriarkLv 72 months ago
Not always, but mostly.
Aston Martin features prominently because that’s how Ian Fleming originally envisioned his James Bond character. When the books were adapted to movies sometimes just the book title was all that remained, but the 007 driving an Aston Martin feature often remained.
EDIT: F’s answer is correct! What happened was that Bond movie producers approached Bentley and they turned their noses up. So they approached Aston Martin instead who were very happy to provide free cars and technical support.
But depending upon profitable product placement deals the car often changed.
As examples he drove a Lotus Espirit in “The Spy Who Loved Me”. That was the one which could turn into a submarine and launch missiles from underwater.
In “For Your Eyes Only” his Aston was quickly destroyed and a Citroën 2CV6 had the starring role (the movie car was heavily modified including a swap to a more powerful engine). The 2CV6 was just chosen for comical contrast as it’s the total opposite of any Aston Martin.
In Daniel Craig’s debut, Casino Royale, the official Bond car was a Ford Mondeo. The one Bond drove was a very early pre-production prototype and needed a huge amount of preparation to look like a production car. Ford paid an enormous sum for that bit of product placement. A little later in the film Bond gets his “first” Aston Martin, an old classic DB5, which he wins in a card game. That was just included in the movie to show that the newly-promoted 007 was becoming the real “James Bond”. As part of that the iconic Bond theme music does not appear until almost the final scene of the movie marking his graduation to a fully fledged 007.
Other examples: Tomorrow Never Dies had a BMW 750iL, and in Goldeneye he had a BMW Z3. Both of which occurred because BMW paid a fortune for product placement.